Kamis, 25 Mei 2017

Artikel untuk APRISH 2017: Relevant Font for Academic Texts: Study case on textual paralanguage in Universitas Indonesia (Syauqi, Laksman-Huntley, Anjarningsih)





Relevant Font for Academic Texts:
Study case on textual paralanguage in Universitas Indonesia





Choosing font for academic texts becomes the authority of each institution as there is no international standard for this. Many universities which publish academic papers, including Universitas Indonesia (UI), choose Times New Roman (TNR) as the standard font. Nevertheless, initiated by the change of Microsoft default font into Calibri in 2007, some institutions have considered Calibri a suitable font for academic writing. Although recent studies show Calibri has better legibility on screen, none of them uses aspects of sociolinguistics to score which font is better. This quantitative-qualitative study attempts to fill the gap by scoring formality of fonts in academic contexts. Respondents consisting of 255 UI students are asked to rate the formality of fonts using Likert scale and compare their anatomic features which might affect formality. This study finds TNR is still considered the most formal, with a big gap with that of Calibri, and that some features of TNR such as serif and dynamic stroke width, which are missing in Calibri, help the font gain formality.


Keywords: academic text, font, formality, paralanguage, Universitas Indonesia

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